MSL Compliance
Assaí Campinas · Cash & Carry
At risk
61%
−26 pts vs benchmark
Week-on-week trend
Last 8 weeksW-7W-5W-3W-1Now
Month-on-month trend
Last 6 monthsM-5M-4M-3M-2M-1Now
MSL gap by brand
Glade60
Mr Muscle70
Duck55
Raid90
Root Cause Intelligence
AI diagnosis
Why is bulk MSL low?
- 1Glade bulk pack delisted last quarter
- 2Raid Spray 6-pack not in active assortment
- 3Pallet allocations lost to competitor